In response to Cory Secore. . .

Cory brought up the fact that companies spend far too much money getting celebrities to advertise their product instead of creating a product that will sell itself. He questions, “Is this method of using celebrities really selling the product?”

I don’t think that celebrities really make an impact on sales. When I see a commercial with Peyton Manning in it, for example, I try to avoid what’s trying to be sold to me because I hate the Colts. I think choosing a celebrity could be detrimental to the company’s image, like when Tiger Wood received all that bad publicity over his affairs. I like Cory’s idea about giving away free samples to create customer loyalty and wish companies would take this approach more often.

That question led me to thinking about celebrity clothes lines and fragrances. In today’s market more celebrities are coming out with their own product and in my mind the prices are extremely steep. For instance, Vera Wang’s new fragrance is $70 for a tiny bottle.

Have you ever purchased from a celebrities clothing because just because you liked the celebrity?